Can new floors save high street shops?

According to an article in Furniture News, updating a retail shop with contemporary design trends can transform customer experience and result in more sales.

Many high street retailers are facing financial challenges, and in some cases are struggling to keep in profit because of fewer shoppers, high rents and rates. A traditional retail shop business model is about completing transactions with customers as quickly as possible, but Furniture News says that this is outdated, and that customers should be encouraged to browse and take their time. If the interior of the shop is transformed by modern creative designs, it is more inviting.

Apple’s retail shops have pioneered this approach. Customers are invited to take their time with hands-on use of the tech company’s products. No salesperson tries to sell anything, and stores are well designed and encourage people to stay for a while.

New LVT, laminate or solid wood flooring is a key element to make stores brighter and more appealing. Many stores have environmental concerns and use wood flooring from sustainable forests that can easily be recycled at the end of its life. Wood provides a natural look that can be enhanced with using natural light sources from windows and skylights.

Retail trading in Chester, Wrexham and North Wales face the challenge of attracting more customers. Upgrading shops with modern decor and new flooring can make them more appealing. Installing solid wood flooring in Chester and North Wales shops could revitalize a business.